Correct Your business Online Listings!

Correct Your business Online Listings!

by: Adam

10 years ago, creating an ad through traditional media involved creating a page in a phone book of one’s municipality. A set fee and a meeting would determine the size of the ad and how many phone numbers you would need to keep your business local. Maintaining this ad would involve paying a big chunk of money every month. If there was a mistake in the ad, such as a phone number discrepancy, then the business that commissioned the ad would have to deal with months or even years of people calling the wrong phone number. With today’s technological advancements and the rise of the internet, there are many online marketing options. Websites such as Google or Facebook allow both small and medium size businesses the instantaneous ability to update information. It could be an address, a phone number, or a featured ad that one wants to profile. Gone are…

Pokemon GO Means Mobile Matters

Pokemon GO Means Mobile Matters

by: Adam

You might have heard about Pokemon GO’s world domination – but you might have been even more surprised to see it firsthand. This week, Nintendo released mobile app Pokemon GO to five countries: United States, Australia, New Zealand, Britain and Germany. Notice how Canada isn’t on there? It hasn’t even been released in this country yet and this game already has people on their mobile devices everywhere trying to “catch ‘em all”! This afternoon, I took a walk to Gore Park here in downtown Hamilton and saw for myself how a mobile application can take this city by storm – even when it hasn’t even been released to this country yet! Everywhere in the park there were business people in suits and ties, bikers with leather jackets, teenagers on skateboards – and everyone was playing this game! I didn’t even have to ask either – I just knew they were…

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